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BRANDING
A branding package is usually three parts; logo, color palette and typography. Your brand encompasses your identity, personality and more importantly, it's a visual representation of who you want to be. I believe everything compliments this service. Get this service if you need to freshen up imagery, or you’ve lost impact with customers.
Duration:
Formats:
Use Case:
Typically 1 - 3 Weeks
PNG & SVG
Startup or Redesign Phases
Branding Package
$1000
Unlimited revisions before final approval.
content
A copywriting and content writing service.  Content copy can be written from scratch, updated or realigned to fit a particular structure. For a web page, pull content and paste into a standard US Letter size document.
Duration:
Formats:
Use Case:
Minimum 7 days
US Letter size (8.5 x 11)
Any type of industry
Per Page
$200
Unlimited revisions before final approval.
Graphic Design
Unique to other services because it must be combined with existing content and page layout. A graphic alone has no benefit, which makes it different than branding. Branding identity comes first, then create a narrative with content. Get this service after branding and content is complete.
Duration:
Formats:
Use Case:
Range of 2 - 6 Weeks
JPG, PNG, SVG, EPS
Existing branding and narrative
Per Graphic
$200
Revisions $20 per hour.
Motion Graphics
Based on moving important visuals through the viewport of a customer’s device. Here’s where branding, content and print media is vital; without these three segments, there’s no need for motion, because there's no connection for a customer to see. Few projects need motion graphics, it's mostly for video or television presentation. Cost is going be a little higher because it requires the most amount time.
Duration:
Formats:
Use Case:
Around 4 - 12 Weeks
MP4, AVI, GIF, HTML 5
Best for videos or television
Vector Animation
$500
NA
Revisions $60 per hour.
Video Transitions
$300
NA
Revisions $60 per hour.
Photo Editing
Similar to video, there’s only so much you can do to a photo shot under poor conditions. Stock photos are ideal for minimal budgets and can be edited quite easily. Get the largest photo possible, enhancements work better when decreasing the size of a photo. If you need to increase, it’s best to find another photo, I don’t recommend scaling up to achieve your desired result. Each photo must be worked on individually, so cost is per item.
Duration:
Formats:
Use Case:
Typically 1 - 7 Business Days
JPEG, PNG, TIFF, PDF
Best for stock or family photos
Flat Photo
$80
Unlimited revisions before final approval.
Composite Photo
$250
Unlimited revisions before final approval.
Photo Restoration

NA
Unlimited revisions before final approval.
Print Media
Best for signage, documents or any visual you send directly to customers. If the content will be updated frequently, purchase the graphic design service instead. Mainly because the print process involves 3 or 4 steps that a designer is not a part of. Cost can increase if updates occur.  Requires more time because graphics, text and typography are combined in a fairly complex process.
Duration:
Formats:
Use Case:
Generally 2 - 4 Weeks
PDF, PNG, EPS, Doc
Presentations or displays
Per Media Piece
$300
Revisions $60 per hour.
Prototyping
This service takes place after research, data and content has been created. Content writing doesn’t have to be completed, but an overview should be available. Typically occurs in three steps; an overview, the base layout frame and sketch of the product.
Duration:
Formats:
Use Case:
Generally 2 - 4 Weeks
PDF, PNG, SVG
After content draft is complete
Static Visual
$300
Per page. Revisions $60 per hour.
Interactive Visual
$400
NA
Revisions $60 per hour.
Video Editing
Quality is going to be based on the settings at time of recording. Most editing includes an effect or performing cosmetic additions. If you need major enhancements, it’s best to re-shoot the video footage after correcting the device settings.
Duration:
Formats:
Use Case:
Typically 1 - 2 Weeks
MP4, AVI, QT
Existing quality footage
Per Video
$450
Revisions $40 per hour.
Compositing
$150
Per Composite Shot.
Unlimited revisions until final draft.
Website Development
These are the items included in the Base Price:
‍
Sitemap
Customer Navigation Outline
Wireframe & Sketch
Mockup Design
Domain Setup
DNS Setup & Migration
CSS Naming Convention
Header Navigation Menu
Footer Navigation Menu
Proofread & Verify Copy
Open Graph & Meta Descriptions
Analytics Submission
Final Testing
You can select a Single Service to further customize your website package.   If no Single Service options are selected, I will assume you have everything completed and ready, such as branding, content, graphics, etc.
Sitemap - Customer Navigation Outline - Wireframe & Sketch - Mockup Design - Domain Setup - DNS Setup & Migration - CSS Naming Convention - Header Navigation Menu - Footer Navigation Menu - Proofread & Verify Copy - Open Graph & Meta Descriptions - Analytics Submission - Final Testing
Duration:
Formats:
Use Case:
Ranges between 4 - 24 weeks
HTML, CSS
From scratch or redesign
Base Price
$2500
Unlimited revisions within agreed time frame.
Build Framework & Design Layout
$200
Per page.
Insert Content
$100
Per page.
Responsiveness
$400
Per page.
Style Guide
$900
Unlimited revisions until final draft.
After deadline $60 per hour.
App Integration
$350
Per app integration for entire site.
Interactions & Animation
$200
Per Interaction for one page.
Strategic Consulting
As an entrepreneur, it can be difficult to see every aspect objectively; the forest through the trees so to speak. Having a consultant alongside is a perfect alternative to hiring an employee or doing everything alone.  As a content strategist, I can solidify minute details in multiple areas while you stay focus on priorities. Consulting services are based on which part of the business you want analyzed.
Duration:
Formats:
Sessions:
Use Case:
Ranges between 4 - 24 weeks
PDF, Doc
Phone, Video Conference
Workflow efficiency
Questions & Best Practices
$40
Sessions conducted via phone or video meeting. Cost is for each 90 minute time frame.
Ecosystem
$900
NA
One time fee to analyze & research technologies.
Business Workflow
$250
NA
One time fee - to analyze & solve daily workflow.
Customer Acquisition
$250
NA
One time fee to analyze & solve acquisition process.
Revenue Model
$250
NA
One time fee to explore & solve revenue options.
Initial Phase Plan
$4000
NA
One time fee to complete an entire phase plan.
Pricing

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gary michael design
Branding
starts at
$1000
Content
starts at
$200
Graphic Design
starts at
$200
Motion Graphics
Currently Unavailable
Photo Editing
starts at
$80
Print Media
starts at
$300
Prototyping
starts at
$300
Video Editing
starts at
$150
Website Design
starts at
$2500
Consulting
starts at
$40
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